Apple Unveils Touchscreen MacBook Pro With Prices Up to $14,549

Apple’s first touchscreen MacBook Pro hits the market

Apple has officially entered the touchscreen MacBook Pro era, and the pricing reflects a significant jump from previous models.

The entry‑level touchscreen MacBook Pro starts at $2,899, a price that already feels steep in the current economy.

For buyers who want every available upgrade, the cost can rise to around $14,549.

Configurator pricing details

The fully loaded 14‑inch model is listed at $14,249.

The fully loaded 16‑inch model is listed at $14,549.

Both top configurations feature Apple’s M5 Max chip with an 18‑core CPU and a 40‑core GPU.

Upgrade costs driving the price

Increasing SSD storage to 4 TB adds $1,000.

Choosing an 8 TB SSD adds $3,000.

The new 16 TB SSD option adds $7,000.

Upgrading memory to 128 GB costs an additional $2,000.

Adding nano‑texture glass is priced at $150.

Comparison to previous generation

The prior 16‑inch MacBook Pro topped out at $10,149, meaning the new top‑end model raises the ceiling by roughly $4,400.

Significance of the launch

This release marks a notable shift for Apple, coming nearly a decade after the company first tried the Touch Bar, which it later discontinued.

Availability

Pre‑orders begin on October 30, with shipments starting on November 6.

The launch underscores Apple’s move toward touchscreen laptops while also highlighting the premium pricing that accompanies the latest hardware.